Sony a7 IV Mirrorless Camera (Body Only): The Hybrid Standard in Kenya

An exceptional all-rounder that goes far beyond the basics, the Sony a7 IV Mirrorless Camera (Body Only) delivers outstanding performance for both photography and video. Designed as a true hybrid mirrorless camera, it combines high-resolution imaging, advanced autofocus, and professional 4K video features—making it an ideal choice for photographers, filmmakers, and content creators in Kenya.

Whether you’re shooting weddings, wildlife, commercial work, or cinematic video content, the Sony a7 IV offers the speed, reliability, and image quality professionals expect from Sony’s Alpha lineup.

Sensor & Image Processing Performance

33MP Full-Frame Exmor R BSI CMOS Sensor

The newly developed 33MP Exmor R back-illuminated CMOS sensor delivers exceptional clarity, low noise, and accurate color reproduction. Its BSI design improves light-gathering efficiency, making it highly effective in low-light environments.

• ISO range: 100–51,200 (Expandable)
• Approx. 15 stops of dynamic range
• Supports RAW, JPEG, and 10-bit HEIF formats

This sensor provides excellent flexibility for both high-resolution stills and oversampled video recording.

BIONZ XR Image Processor

Powered by Sony’s flagship BIONZ XR processor, the a7 IV delivers fast image processing, improved rolling shutter control, and highly responsive autofocus tracking. This processor enables:

• Up to 10 fps continuous shooting with AF/AE
• Reduced motion distortion
• A deep buffer supporting up to 828 uncompressed RAW + JPEG images (with CFexpress Type A card)

Professional Video Recording Capabilities

4K 60p 10-Bit Video Recording

The Sony a7 IV is built for serious video production, offering UHD 4K recording at up to 60p with impressive detail and color depth.

• Full-frame 7K oversampled 4K recording
• Super 35 4.6K oversampled 4K up to 60p
• 10-bit 4:2:2 internal recording
• No recording time limit with advanced heat dissipation

The camera supports XAVC HS (H.265) for efficient compression and XAVC S-I (All-Intra) for maximum editing flexibility at bitrates up to 600 Mb/s.

Advanced Color Profiles

• S-Cinetone for natural skin tones and cinematic highlights
• S-Log3 for over 15 stops of dynamic range and advanced color grading
• HLG (Hybrid Log-Gamma) for HDR-ready output straight from the camera

Fast Hybrid Autofocus with AI Subject Recognition

AI-Powered Autofocus System

Covering approximately 94% of the frame, the Fast Hybrid AF system uses 759 phase-detection points for fast, accurate focus even in low-light conditions (down to –4 EV).

Real-Time Tracking & Eye AF

Sony’s AI-driven autofocus technology enables precise subject detection and tracking:

• Real-Time Tracking using color, pattern, and distance data
• Real-Time Eye AF for humans, animals, and birds
• Maintains focus even when subjects exit and re-enter the frame

Video AF Controls

For filmmakers, the a7 IV offers advanced focus control options:

• Adjustable AF transition speed (7 steps)
• AF subject shift sensitivity (5 steps)
• Focus Map for visual depth-of-field guidance
• AF Assist for seamless manual focus override
• Focus Breathing Compensation (compatible with select Sony E-mount lenses)

Body Design, Stabilization & Connectivity

Viewfinder & LCD

• 3.68M-dot OLED EVF with 120fps support

• 3.0″ vari-angle touchscreen LCD, ideal for vlogging and creative angles

5-Axis SteadyShot INSIDE Stabilization

The enhanced 5.5-stop 5-axis IBIS system compensates for camera shake across all shooting styles, including handheld video, telephoto, and macro work. An additional Active IS mode provides even smoother footage for video.

Ports & Professional Connectivity

• Full-size HDMI Type-A
• USB-C (3.2 Gen 2) with power delivery
• Microphone & headphone jacks
• Multi Interface Shoe for digital audio accessories
• Optional Ethernet LAN support via USB-C adapter

Wireless Connectivity & Live Streaming

• Built-in Wi-Fi (2.4 / 5 GHz) and Bluetooth
• Remote shooting & instant file transfer via Imaging Edge
• Direct USB live streaming with UVC/UAC support
• Internal recording while streaming
• Supports 4K 15p, FHD 60p, and HD streaming modes

Why Buy the Sony a7 IV from Camera Stuff Kenya?

At Camera Stuff Kenya, you get genuine Sony products, expert guidance, and trusted after-sales support. The Sony a7 IV Mirrorless Camera (Body Only) is a future-proof investment for professionals and serious creators looking for a powerful hybrid camera in Kenya.

Order online today or visit our Nairobi camera shop to experience the Mirrorless Cameras Archives – Cameras Stuff Kenya